In the last three updates to this blog, I've tried to set out a clear direction of where Sun's headed. I've talked about our three basic priorities:

1. Technology Adoption
2. Commercial Innovation
3. Efficiently Connecting Adoption and Commercial Opportunity.

I'm hoping you've got a clear picture surrounding the first of these two priorities - how and where we drive software adoption, and focus our commercial efforts.

So now I'd like to talk about the linkages - while also addressing one of our biggest strategic challenges, our scale.

Selling Scale

First, why is scale a challenge for Sun? To be clear, I'm not talking about purchasing scale. As I've said before, we use innovation to drive product profitability, not simply bulk purchasing leverage. The scale to which I'm referring is selling and marketing scale. With Sun's current products, we could be selling to twice …

As I referenced in my prior entry, I'm reviewing Sun's three major strategic imperatives, and our progress going in to next fiscal year. Our strategic imperatives, in order, are:

1. Technology Adoption
2. Commercial Innovation
3. Efficiently Connecting 1. and 2.

This entry focuses on the second, Commercial Innovation, and reviews our core revenue products, services and strategies.

By now, you understand Sun's approach to growing the market - driving adoption of key technologies drives Sun's addressable market. Once you're using one of our fundamental technologies, Sun's innovations focused on those technologies are relevant to you. The beauty of free distribution is you don't have to pick customers, they pick you.

Three very …

This Thursday (March 12th, 14:00 UTC), Martin MC Brown will give a MySQL University session on MySQL and ZFS. MC works on the MySQL Documentation Team and has been involved with quite a few Solaris things, for example porting MySQL to openSolaris. MC has recently given MySQL University talks on developing MySQL on Solaris and about using DTrace with MySQL.

For MySQL University sessions, point your browser to this page. You need a browser with a working Flash plugin. You may register for a Dimdim account, but you don't …

As I referenced in my prior entry, I'm reviewing Sun's three major strategic imperatives, and our progress going in to next fiscal year. Our strategic imperatives, in order, are:

1. Technology Adoption
2. Commercial Innovation
3. Efficiently Connecting 1. and 2.

This entry focuses on the first, Technology Adoption. Adoption is a non-economic phenomena, no money is spent, only time - yet it has extreme financial consequences. Let me give you an example.

I was with a big customer of ours last year, and reading through my account briefing before the meeting, I knew we were doing well. An analysis of their download activity showed they were heavy users of Solaris and OpenSolaris, and they had a large internal community of MySQL users, as well. In the meeting, their CIO said "we love where Solaris is headed." I …

We've been making a fair number of announcements recently - on both the product and the partnering front. That's generated a lot of interest, and a fair number of questions. So I thought I'd take the opportunity to deliver this overview and the upcoming focused discussions on what makes Sun tick in a video format. Let me know if this is useful, or what else we can do to keep you informed via the comment field at the bottom.

We're approaching the end of our fiscal year, and given all the swirl in the economy, I thought it worthwhile to restate where Sun's headed as a company, to let customers, partners, employees and investors see and understand where we're headed. Clarity's always useful, doubly so in times of uncertainty.

Let me start by joining the chorus of those worried about the global economy. I am routinely talking to customers now partially owned by governments, whose share prices have declined 95% or more, whose balance …

There are a couple of bookstores in my neighborhood. They could not be more different from one another.

The first is known to focus on best seller lists, to promote popular books, and use displays and traditional retail techniques to drive business. They seem to do well, year in, year out. The other bookstore is more of a community treasure, beloved by the neighborhood, with a focus on the (thoughtful) insights of their staff. Those insights are delivered via small note cards appended to shelving throughout the store, where books are displayed alphabetically, with library-like neutrality.

The first store is very market focused, changes with the season, and seems to be quite succesful. The latter store, beloved though it may be, struggles to stay in business.

Now you might consider that an awkward …

tl;dr: The MySQL community rocks. Percona, XtraDB, Drizzle, SSD storage, InnoDB IO scalability challenges.

For anyone who lives and dies by MySQL and InnoDB, things are finally starting to heat up and get interesting. I’ve been banging the “MySQL/InnoDB scales poorly” drums for years now, and despite having paid Enterprise licenses, I haven’t been able to get anywhere. I was pretty excited when Sun …

Wikipedia is one of the world's most visited web sites (8th in the top 10, in fact), delivering an enormous breadth of content to an audience as vast as the internet.

But Wikipedia's evolved to become more than an on-line encyclopedia: they've become one of the world's largest search engines, they're a global source of real-time news, alongisde educational, political and health related content - and one of the world's most valuable brands and media properties.

Wikipedia's also a great example of a "redshift" application: a segment of the market that's growing faster than the technology industry's capacity to innovate. Technology companies have to pay special attention to such …

Scaling MySQL on a 256-way T5440 server using Solaris ZFS and Java 1.7

A new era

In the past few years, I published many articles using Oracle as a database server. As a former Sybase system administrator and former Informix employee, it was obviously not a matter of personal choice. It was just because the large majority of Sun's customers running databases were also Oracle customers.

This summer, in our 26 Sun Solution Centers worldwide, I observed a shift. Yes, we were still seeing older solutions based on DB2, Oracle, Sybase or Informix being evaluated on new Sun hardware. But every customer project manager, every partner, every software engineer working on a new information system design asked us : Can we architect this solution with MySQL ?

In many cases, if you dared to reply YES to this question, the next interrogation would be about the scalability of the MySQL engine.

This is why I …

Scaling MySQL on a 256-way T5440 server using Solaris ZFS and Java 1.7

A new era

In the past few years, I published many articles using Oracle as a database server. As a former Sybase system administrator and former Informix employee, it was obviously not a matter of personal choice. It was just because the large majority of Sun's customers running databases were also Oracle customers.

This summer, in our 26 Sun Solution Centers worldwide, I observed a shift. Yes, we were still seeing older solutions based on DB2, Oracle, Sybase or Informix being evaluated on new Sun hardware. But every customer project manager, every partner, every software engineer working on a new information system design asked us : Can we architect this solution with MySQL ?

In many cases, if you dared to reply YES to this question, the next interrogation would be about the scalability of the MySQL engine.

This is why I …